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Unintended Consequences Of The Sales Process Is Often Hard To See buying journey sales process youtube Aug 01, 2021

For startups and B2B businesses with long sales cycles, it can be hard to see how behaviours or actions in the sales cycle can have ramifications later on in the relationship with the client.

Moreover, it also takes a long time to see the benefits of changed actions while they work their way...

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Product Market Fit Alone Is Not Enough For B2B SaaS Startup Success | Sales Market Fit Is Critical buying journey sales process youtube Jul 30, 2021

Finding the right Sales Market Fit is one of the most critical elements of B2B SaaS success yet under-discussed.

By finding the right sales approach to match your market decision-making buying journey will ultimately help your business close more deals quickly and achieve accelerated growth...

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5 Customer Service Strategies For Startups To Close More B2B SaaS Sales buying journey customer service youtube Jul 20, 2021

 

Sales teams within a business are often the first point of human contact with potential clients and set the tone for how a business views customer service.

Just like with a bricks-and-mortar business, people gravitate towards great customer service.

Great customer service is not only...

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The Complexity of an Organisation's B2B Buying Journey buying journey sales process startups Jul 06, 2021
When we are responsible for sales within a business, it is easy to get consumed about what is important to us without considering what is going on in our potential client's organisation.

This point of view is completely understandable as we tend to focus on what is important in our...
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